While Bing, as a search engine, is a distant second, it’s practically unheard for anyone to claim it’s superior to Google. However, there are a few areas where Bing does better. While most people will prefer to use Google, the Microsoft search engine is actually a favored Google alternative in many countries.
I don’t think That Bing can beat Google by any mean. Google is the dominant search engine which made Yahoo on back foot and ultimately obsolete. Now as we see here Google is providing 80,90,000 results whereas Bing is providing 47,30,000 result for the same search query.
What are the pros and cons of Bing vs Google?
Gives more relevant results – Google search engine will organize your search results with precision and clarity. Whereas Bing users aren’t as many as those using Google, different studies have revealed that Bing offers a better click-through-rate than Google.
While writing we ran into the question “What are the advantages of Google over Bing?”.
In my opinion, it is the biggest advantage that Google is getting with new devices. On the other hand, the Bing search engine comes on a limited number of devices, and that why it’s not as popular as Google. Better Marketing: Today, even a teenager knows where he/she should have to search the query and this all happened because of marketing.
However, when it comes to regular search queries, most people prefer the Google search engine over Bing. Other reasons Google will continue to dominate for now include Bing Maps not being as user friendly as Google Maps. However, most operators common with Google are usable in Bing as well.
Google has an Image Search interface that feels much smoother as you use it. Although Bing offers one to two additional advanced options such as “Layout” (that allows you to search for landscape or portrait images). Bing has an image search that allows you to remove specific parts of your chosen search terms with one click.
Why is Bing lagging behind Google in market share?
In recent years Google has improved its marketing plans which is the reason for its growth. Bing is not in the marketing industry as Google, which is a huge reason why the company is lagging at growth.